Price and in-store offerings will play a critical role in consumer choices during the upcoming period. The current extended shelf life and UHT milk offerings are quite similar, typically packaged in cardboard containers with 1.
The Hungarian milk industry is highly sensitive to European market conditions. Domestic raw milk prices are heavily influenced by exchange rates, the EU average milk prices and fluctuations in spot prices.
Convenience products are a growing trend in drinking milk products, with Hell and Mizo UHT drinks still booming. These beverages are easy to grab, fit well in bags, are pre-made, and come in a wide variety of tasty flavours.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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