Local consumers are increasingly prioritising healthier options in their daily diets, leading to a notable shift towards products such as lactose-free and skimmed milk. This growing demand for healthier choices is encouraging brands to expand their portfolios to include these types of milk.
Small players are anticipated to enhance their presence in drinking milk products over the forecast period, leveraging their reputation for higher quality and authenticity. Brands such as Vigor, Piamonte, Danlac or Monteagle, the leading names in this niche, are expected to continue their expansion.
Private label is expected to resume its growth trend over the forecast period following several years of marginal value sales decline. Consumers will be driven by economic constraints and ongoing political uncertainty.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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