In the forecast period, sports nutrition in Ireland is set to maintain dynamic retail current value growth, although the rates of increase are expected to slow over the course of the forecast period. Given that increased health consciousness is expected to be a lasting legacy of the pandemic, growing participation in sports and fitness activities amongst the Irish population should continue to boost overall demand.
While sports protein products is expected to continue to dominate sports nutrition in Ireland, there is a major opportunity to expand into sports non-protein products, which is set to maintain a double-digit retail current value CAGR in the forecast period. These products aid rapid recovery after a high intensity workout, and are becoming more important for sports enthusiasts.
Sales of sports nutrition via retail e-commerce expanded rapidly in Ireland in the review period, with value sales expected to more than double between 2022 and 2024 alone, to reach 44% of overall sales, therefore overtaking supermarkets to become the largest distribution channel. The boom in retail e-commerce presents a strong opportunity for sports nutrition brands to reach a wider audience, which is set to drive continued growth for this channel in the forecast period.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sports Nutrition industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sports Nutrition industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sports Nutrition
These nutritional products improve physical endurance, increasing muscle growth/development/mass, or speeding recovery after exercise. Sports nutrition is targeted at serious athletes and gym-goers, and their principal purpose is to build muscle and to boost energy. Sports Nutrition tracks two types of products: Protein and Non-Protein. Sports protein include bars, powder and ready-to-drink (RTD) offerings. Sports Non-Protein include products that do not have protein as its core ingredient. They can be used to repair muscle or as energy/endurance booster. Note: Mainstream sports nutrition products such as sports drinks (e.g. Gatorade) or energy drinks (e.g. Red Bull) are not included here. Energy and sports drinks are tracked in the Soft Drinks system.
See All of Our DefinitionsThis report originates from Passport, our Sports Nutrition research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!