The demand for herbal/traditional products in Saudi Arabia is expected to further rise over the forecast period, with particularly strong retail volume growth predicted for herbal/traditional dietary supplements, herbal/traditional tonics and herbal/traditional digestive remedies.
Expanding scientific research and studies highlighting the potential benefits of herbal/traditional products for various illnesses is expected to further support the category. This could lead to greater acknowledgment from the SFDA and health insurance companies’ coverage, especially since the price of herbal/traditional products are often not regulated by the SFDA.
Competition within herbal/traditional products is likely to intensify over the forecast period due to the emergence of new players and the expansion of private label options from key pharmacies such as Nahdi and Al Dawaa, as well as health and personal care stores.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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