Thee market for herbal/traditional products is set to see continued growth in constant value terms (2024 prices) over the forecast period, with herbal/traditional tonics leading the way. These products are well-positioned to capitalise on the growing trend of preventive health, with Taiwanese consumers increasingly seeking ways to improve overall wellness and reduce the risk of disease.
Women undergo distinct life stages influenced by hormonal changes, including menstrual, prenatal, pregnancy, and menopausal phases. These shifts often bring physical and emotional challenges, such as fluctuations in skin health, mood, weight, and sleep, which can greatly affect daily life.
The inclusion of plant and herbal extracts allows brands to effectively communicate their benefits, as consumers are already familiar with these ingredients. This familiarity enables companies to quickly build trust without incurring the high costs typically associated with scientific research, making it especially beneficial for those with limited resources or smaller budgets.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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