The market for herbal/traditional products in the Netherlands is projected to see positive, if gradually slowing, growth in retail value terms (constant 2024 prices) over the forecast period. The anticipated slowdown is partly due to a level of maturity, following strong performances in the review period.
Herbal/traditional topical analgesics are projected to experience the highest rate of value growth (constant 2024 prices) in the Netherlands over the forecast period. This will be driven by an ageing population in the country, with more active older adults seeking natural, milder options with fewer side effects.
Private label herbal products are gaining traction, driven by major chain retailers like Etos, Kruidvat, and healthcare specialists such as Holland & Barrett. These retailers have significantly expanded their range of private label products, offering a diverse selection and competitive positioning versus mainstream brands.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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